PUT UP:
A NATOORA PRESERVATION INITIATIVE

Put Up is a packaging and branding concept developed for Natoora that encourages customers to preserve leftover produce. Designed to ship alongside the company’s produce boxes, the kit includes a recipe booklet, canning jars and lids, and custom labeling materials. There are two examples of possible colorways, signifying the opportunity for a system expansion across all seasons. The project promotes food preservation as an accessible extension of seasonal grocery shopping, reducing waste while celebrating home cooking.